Tuesday, February 1, 2011

Google might downrank content farms

Websites with low quality content that has been created to get clicks for AdSense ads might have a hard time in the coming months:

"As pure webspam has decreased over time, attention has shifted instead to content farms, which are sites with shallow or low-quality content.

We hear the feedback from the web loud and clear: people are asking for even stronger action on content farms and sites that consist primarily of spammy or low-quality content."

If your websites mainly exist to display Google AdSense then your site might lose its rankings on Google. Google makes it clear that running AdSense ads won't help the sites to remain in the index:

"One misconception that we've seen in the last few weeks is the idea that Google doesn't take as strong action on spammy content in our index if those sites are serving Google ads. To be crystal clear:

* Google absolutely takes action on sites that violate our quality guidelines regardless of whether they have ads powered by Google;
* Displaying Google ads does not help a site's rankings in Google; and
* Buying Google ads does not increase a site's rankings in Google's search results."

Read more: http://www.free-seo-news.com/newsletter457.htm

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